Nick Riley
Brand. Design. Digital
Baker Halls & Co
Baker Halls & Co is a range of crafted fruit syrups founded by food technologist Gerard Hall in 1987. Following a succession of pack design changes over the years, the brand had arrived at a point where it needed some fresh thinking and renewed energy.

Based on the core idea of 'reimagining delicious' a return was made to the genesis of the brand, unearthing the tale of Gerard Hall and  and his combination of technical skill and foodie flair. This story inspired a modern, vibrant expression viewed through the lens of its rich and quirky history.

©2021 Nick Riley
Auckland, New Zealand.